• Search for:
    19Feb, 2014
    How to exhibit your prowess on social media

    Prowess on social media or skill on social media, Every freelancer seeks recognition for his or her profession. Hence, it is obvious they look out for platforms like Elance to reveal their skills and also for exhibit prowess on social media. Things may not be as expected for everybody. It may or may not happen. It is when social media serves as a better platform to have more exposure. Social media is a place where one can express personal thoughts, have own pages to provide information about products and services, have a fan page or even personal blogs. It helps in increasing visibility of the company or products. Here are a few tips that can help in exhibiting skills on various platforms of social media:

    prowess on social media

    Provide spontaneous answers to questions:

    Most of the content focuses on questions and answers. Keep your online presence on all popular social media platforms like LinkedIn, Twitter or other social networking site. If you find questions relating to your expertise, try to provide immediate answers. This can create a great impression among the competitors. You can also provide useful links that can enlighten about the product and services. Once you have picked up a place in answering questions, you can find more questions coming your way. It provides an impression that you have great knowledge about the profession.

    Join your competitors:

    Creating groups and sharing information and thoughts would definitely capture the attention of the targeted people. Facebook, LinkedIn and other social networking websites are a key place to find new spectators, which indeed would enhance business. It is one of the most useful platforms where you can have a direct interaction with customers. Direct conversations are always a superb option where the customers can get to know more about the products. Opinions from the customers are one of the key factors that every business person should try to improve. Getting in touch with similar business persons opens up more opportunities to improve and enhance business. Group presence on the social networking sites provides a new strength for the business as well as for business persons.

    Discussions about present scenario:

    Posting regular matters on the website does not yield much result. However, you must take time to read and express your opinions on major happenings or any news flash on area of your profession or company. You can comment if you have some real good information, it is better to avoid if your do not have much substance.

    Discuss your personal interests:

    There are no hard and fast rules that restrict your conversations while socializing. Apart from business, you can make interactions interesting by discussing about your favorite sport and so on. It develops a better bonding with people as well an easy approach to the audience. These methods tell about How to exhibit your prowess on social media.

    16Feb, 2014
    Beginners Guide for SEO

    Search Engine Optimization, abbreviated as SEO is a compilation of certain techniques and procedures that permiSEOts a certain website to get more passage from search engines like Google, Yahoo, Microsoft and others. With SEO getting more popular for its benefits, almost all websites are now competing to get visible on the web. So here are a few tips for beginners to guide them through SEO.

    Beginners Guide for SEO:Tips

    Beginners guide for SEO

    Incorporate Keywords in domain

    If your work is focused on certain field, then do include that keyword in your domain repeatedly for a descent number of times. For example if your sphere of influence is SEO, then you can include keyword in your domain as seo tips.com.

    Fitting Keyword in post URL

    It is advisable to change your post permalink if there is no keyword incorporated in the URL of the blog or Word Press by default. In this case, title can be added permalink. Moreover, if you don’t see the title of the post in the URL, then it’s good to change the permalinks option.

    Utilizing Keyword is imperative

    Always use the keyword in the title, headings and Meta descriptions. Don’t overuse the keyword in the body but disperse its use by incorporating it subheadings.

    Know the uploaded Images

    You can provide tags and headings for your uploaded images. It is always good to confirm the size of the image that it is optimal and is not overloading the server load. SEO booster plugin software can be used in Word Press and software called ‘Gimp’ is used for performing the same task.

    Interlinking to attract more traffic

    Interlinking is another way to increase the traffic to your website. All you need to do is to join all your associated posts; with the link holding the keywords.

    Reducing loading time of Website/blog

    It is established that lowering the loading time of your website or blog directly changes the number of persons visiting or page view. One of the excellent ways is not to exceed a page size of 1,00,000 and removing the unwanted text and Meta tags from the Webpage.

    Tender website/blog to Search Engine

    A step ahead is to develop Google Webmaster and Analytics account, yield them to your website and including sitemap. This way, you can track your ranking and other required details.

    Superior Content

    It is advisable not to copy or duplicate other’s work. Always upload fresh and meaningful content which is valuable and easy to connect with the viewers. Readers find it easy to link with an interesting but original content.

    Social Networking sites

    One of the best way in today’s time is to create asocial media and SEO Social Profile on various Social Networking sites like Facebook, Twitter, Google+, LinkedIn etc. and constantly share and advertise your posts/articles in these Social Networking sites. Make sure you put your domain name in these Profiles.

    Remember that SEO is not about purchasing the number #1 sponsored link through Google Ad words and declare that you have a #1 ranking on Google. The search engines are adequately smart to praise you that rank by default. Therefore, if you are done with your web designing, uploading your files, and setting up your blog and not getting enough visitors, get SEO friendly.

    Image courtesy:

    1. business2community.com
    2. jayecarden.com
    3. damoclesdesigns.com

     

    16Feb, 2014
    Advantages of Google plus to boost SEO

    Advantages of Google plus to boost SEO

    Advantages of Google plus to boost SEO
    It is well known that the social media marketing plays a significant role in SEO and the importance of advertising our content on these sites to acquire a ranking amongst the fellow organizations. However, Google plus has set itself spaced apart from other social media networks like the face book, twitter etc. Its sole emphasis is laid on the Search Engine Optimization (SEO).

    In social media sites, majority of the people who consider your content to be relevant and meaningful, share it. When the page views are increased and more traffic is directed towards your site, the site raises in its ranking as well.

    But, Google plus has power to influence your business in a significant way, that is dissimilar to that of other social networking sites. Google has compiled a number of factors that affects the search sites and hence, your business. Therefore, one must be aware of these factors to grow and improve their business. Today, we will analyze the power of Google plus and how it is beneficial than the other social networks.

    Who doesn’t want to have an in the domain of SEO? The magnitude of Google+ as an SEO supporter is inclined towards the unshakable fact that it is more resourceful and proficient for the brands that are willing to reach out for tech minds. You can think of Google+ as a crucial hub of your virtual identity that is presented online. Google presents with various places to link like:-
    Other profiles, sites where you contribute your content and basically online sites that you want to share.

    Why use Google+ for SEO?

    google plus seo
    Establish Google plus Authorship: it’s an advantage to own a verified Google plus authorship as any search that is related to your website or keyword will appear with your photograph. This in turn enhances trust on you in the search engine and among the page visitors as well, resulting in getting much higher number of clicks.

    Raise in Social authority: think of Google Plus as a place where every +1 is considered equivalent to a “Like” or a “Share” option used in various other social networking sites. This is a very significant ranking factor of the social signals as more is the number of “pluses” next to your name or company, the higher will be your visibility and rank.

    Reviews: Google Plus proposes a marvelous option of asking the visitors or customers to provide a review about your business.

    This is no less than a golden opportunity as part of this review provided is straightaway evaluated by the Google search results. This means that when any customer look for the term interrelated with your business, the Google will first display the list of various local companies and the reviews that they have gained on the Google Plus.